"Utah's investment ecosystem produces extraordinary data, but most of it lives in expensive databases or academic papers that never reach the founders and investors who need it most. We built this research series to change that."
Have data we should know about?
We're actively seeking better Utah-specific data on angel investing, women founder outcomes, and accredited investor demographics. If you work in research, policy, or financial services, we'd love to hear from you.
Contribute DataEvery fact and data point on this site traces back to a numbered source below. Filter by topic, follow any link to the original, and check the tag on each card to see where it appears on the site. Found an error or have newer data? Email tori@silverandsaltcapital.com and we'll update it.
- Utah ranked #3 best state to start a business
- Utah ranked #50 for women's equality, 11 consecutive years
- Full-time working women earn 73 cents per dollar men earn, worst in U.S.
- Lifetime earnings gap: $755,120 over a 40-year career
- Utah ranked 45th for female-owned businesses (15.8%)
- SLC ranked dead last among 50 most populous metros for female-owned businesses (14.8%)
- Utah ranked 6th in economic clout for women-owned businesses despite ranking 35th in share
- Licensed childcare meets 21% of demand in Utah
- 68%+ of working Utah mothers have children under 6
- 129,429 women-owned businesses in Utah
- Women are 44.5% of all small business owners (up from 31% in 2020)
- 14.5 million women-owned firms nationally
- Employment grew 37.2% to 12.9 million workers
- Revenue surged 73.7% to $3.3 trillion
- Revenue growth 3× the rate of male-owned firms
- All-female teams received 2.3% of global VC ($6.7B of $289B)
- All-female teams: 1% of U.S. VC in 2024, down from 2% in 2023
- Record 24.3% of exit count in 2024
- 13 new unicorns (43 total female-founded)
- Median female-founded unicorn reached status in 4.2 years
- Active female angel investors at decade low
- VC deal count for female founders declined 3rd straight year to lowest since 2018
- Utah VC to female founders: $21M of $1.1B (1.92%)
- Women-founded: 78¢ revenue per $1 invested vs. 31¢ for male-founded
- 2.5× more revenue per dollar invested
- Women raised $935K avg vs. $2.1M for men
- 10% more cumulative revenue over 5 years
- Companies with female founder performed 63% better
- 3 of top 10 investments by value had at least one female founder
- Analysis of 300 investments, ~600 founders
- Women-led private tech companies: 35% higher ROI
- 12% higher revenue when VC-backed
- 15% less capital burned consistently, even in bull markets
- Burn rate: $270K/mo vs. $320K avg
- 7× jump in female-led IPOs 2014 to 2024
- Top quartile gender diversity: 39% more likely to outperform (up from 15% in 2015)
- Note: correlation, not causation
- Pelion: $500M Fund VIII
- Sorenson Capital: $150M Fund III
- Epic Ventures: $200M
- Survey of 251 Utah women owners
- 65.7% used personal savings to start
- 52.8% in business 5 years or less
- Most common industries: services, consulting, IT, food services
- Business failure drops from 25% to 13% with mentoring
- Research supporting the value of organized women's investment and business networks
- 3,300+ listings in the women-owned business directory
- Named 2025 SBA Women's Business Center of Excellence
- Utah policy leadership aimed at increasing employer-scale women-owned firms
- Founded 2004. 1,100+ investors over 20 years
- Currently ~290 members across 9 chapters in 28 states
- Invested $190M+ in 260+ women-led companies
- Investments catalyzed $2B+ in follow-on funding
- Knowledge Institute: 9-course investor education curriculum
- Investors spending 40+ hours on due diligence: 7.1× returns vs. 1.1× for <20 hours
- Founded 2013 in Chattanooga. $7.7M under management
- Invested in 30 women-led companies across the Southeast
- Engaged capital of 100+ women investors (83% female)
- Investments leveraged 19× additional capital from co-investors
- First checks: $100K to $250K
- Book: "Jump In" by Kristina Montague chronicles the model
- 80+ women angel investors
- Portfolio IRR above 20%, top decile for early-stage investors
- 200+ members trained through "Angels-in-the-Making" bootcamp
- $4M+ invested in 40+ companies
- Serves as "friends and family" funding round for founders without wealthy networks
- "Learn-by-investing" model, the closest match for the member-investor experience Silver & Salt Capital is building
- Thematic funds: FemTech, Active Aging, Consumer, Rising America. Women investors choose themes they know.
- Collaborative decision-making among women investors
- "New Table" campaign: goal to bring 10,000 new women into venture investing
- Leverages network of 25,000+ senior executive women from How Women Lead
- 100% women-led/founded portfolio
- Trained ~200 women angels through pilot programs
- Partnered with Portfolia, ACA, Kauffman Foundation
- Launched funds in both US and Europe
- Regional membership group for female investors. No minimum investment barrier, lowers the on-ramp
- Member of Angel Capital Association
- Prescreened deal flow + education model, similar approach to Silver & Salt Capital
- Largest professional org for accredited angel investors in North America
- Members deploy $650M+ annually in angel investments
- Average angel return: 2.5× in 4.5 years (Wiltbank/Boeker study)
- ⚠️ Needs review: Pull key national stats on women-owned business growth, access to capital barriers, and policy recommendations. Cross-reference with S06 (SBA data) and S07 (Wells Fargo) for complementary stats.
- ⚠️ Needs review: Baseline year-over-year comparison data. Use NWBC "By The Numbers" for quick-reference national stats.
- ⚠️ Needs review: Updated version of the Wells Fargo/WIPP study (S07). Should contain latest revenue, employment, and growth rate data for women-owned firms nationally.
- ⚠️ Needs review: Most current aggregate stats on female founder funding, growth, and trends. Could update or replace older data points from S08, S09.
- ⚠️ Needs review: Title suggests alpha returns from investing in women-founded companies. Framing the funding gap as an investment opportunity, directly aligned with Silver & Salt Capital's "pricing error" thesis.
- ⚠️ Needs review: Study on gender differences in angel/startup investing behavior. Likely contains data on women's investment motivations, check sizes, sector preferences, and risk tolerance; critical for positioning Silver & Salt Capital's model.
- ⚠️ Needs review: Press release summarizing S36 findings. Likely contains the headline stats and quotable framing; "roadmap to unlock women's wealth" language could be useful for site copy.
- 67% of women investors plan new venture fund commitments in 2026
- ⚠️ Needs review: If verified, this is a powerful "timing is right" data point; demand exists NOW. Use on Join page and Opportunity page.
- ⚠️ Needs review: Academic research on gender, entrepreneurship, and venture ecosystems. May provide peer-reviewed backing for claims about structural barriers and funding inequality.
- ⚠️ Needs review: Data on women in C-suite, board seats, and leadership positions at Utah companies. Strengthens the "infrastructure exists but women are locked out" argument on the Opportunity page.
- ⚠️ Needs review: Likely contains Utah economic growth data, industry composition, and workforce stats. Context for the "why Utah, why now" story.
- ⚠️ Needs review: 20-year retrospective on Golden Seeds. Likely contains updated investment totals, member growth, lessons learned, and return data beyond what's in S22. Quote: "We think the returns are better."
- ⚠️ Needs review: Practical guide from a working investor. 45+ investments analyzed. Could inform Silver & Salt Capital's investor education curriculum and due diligence framework.
- ⚠️ Needs review: Beginner-accessible framing of angel investing. May contain data on minimum check sizes, platforms, and trends that support Silver & Salt Capital's accessible entry point ($10K+ commitment).
- ⚠️ Needs review: Programs training new impact investors. 2026 Learning Lineup includes structured investor education. Could be a model for Silver & Salt Capital's member education programming or a direct partnership.
- ⚠️ Needs review: Full roster of women-led funds. Useful for competitive landscape analysis and for showing momentum; "X new women-led funds launched in 2025 alone."
- ⚠️ Needs review: Global context; even the World Bank is building infrastructure for women entrepreneurs. Shows Silver & Salt Capital is part of a worldwide movement, with global precedent.
- Total Utah deal value 2025: $1.86B (169 transactions)
- Pre-seed + seed share: 27.4% of invested capital (lowest since 2017)
- Implied Utah pre-seed/seed pool: ~$509.6M
- December typically busiest deal month, so $509.6M is likely a floor
- Many more rounds were unannounced or below $1M threshold
- $2.5M pre-seed raised May 2025
- Co-founded by Emily King (CEO, Ogden, UT) and Kip Kaehler
- Led by Unusual Ventures (Sarah Leary, Nextdoor co-founder)
- AI-augmented human advisors for household management. Active in 20 cities, 12,000+ tasks completed
- 1 of only 2 female-co-founded Utah pre-seed/seed raises in 2025 sample
- $1.25M seed raised May 2025
- Co-founded by Dr. Heather Holmes (Assoc. Prof, Chemical Engineering, U of U)
- Led by Rusheen Capital Management (LA). Air quality forecasting from NSF-funded research
- Named 2025 "Startup of the Year" by U of U Technology Licensing Office
- 1 of only 2 female-co-founded Utah pre-seed/seed raises in 2025 sample
- 18-round disclosed sample totaling $72.65M. Only $3.75M (5.2%) went to female-co-founded startups
- Best estimate: ~$31M of $509.6M Utah pre-seed/seed pool went to female-founded startups (range: $20M to $51M)
- Utah's 5.2% is roughly one-quarter to one-third of national benchmarks (Carta: 24.2%, SEC: 19%)
- Methodology: PitchBook denominator, publicly disclosed deal sample, founder gender verified through press releases and bios (not name inference)
- 12.6% of U.S. adults qualify as accredited investors (~33.6 million people)
- If retirement accounts excluded from net worth: 9.4% (~25.1 million adults)
- Current ownership of private-market securities among accredited investors: only 4.3%
- Measured at individual level (not household); 7,500 surveyed Jan 2024
- Utah population: 3,551,150 as of July 1, 2025
- Added 44,351 residents since 2024. Growth rate slowed to 1.3%
- Natural change (births > deaths) now primary driver, first time this decade
- Park City population: ~8,300. Summit County: ~43,000
- Median household income: $140,875 (nearly 2× national). Average: $247,300. Top 5%: $1,294,042
- Median property value: $1.74M (5.73× national average)
- 57.3% of housing units vacant (second homes, seasonal residences). Owners not counted in resident population
- Per capita income in Summit County: $74,755 (nearly 2× Utah average)
- Wasatch Front base estimate: ~88,000 accredited women (range: 55,000 to 120,000)
- Park City / Summit County: ~4,000 to 15,000 accredited women (residents + second-home owners)
- Combined estimate: ~92,000 to 103,000 accredited women in the S&S Capital market area
- The stated "100+" figure is deliberately conservative relative to the combined estimate
- Monte Carlo simulation of U.S. venture vintages 2001+: median returns converge toward mean at 50+ portfolio companies
- Investors with fewer than 5 deals had a median return of zero
- At 50+ deals, median return approached 14% IRR (asset class average)
- Group-affiliated angel investments produced average 2.6× return over 3.5 years
- Investments with 40+ hours of due diligence produced 7.1× multiple
- Female participation in angel investing grew from 5.0% in 2004 to 46.7% in 2023
- Women-owned ventures accounted for 46.3% of entrepreneurs seeking angel capital in 2023
- Central Texas Angel Network: 31% IRR across 115 outcomes (2006 to 2022)
- Tech Coast Angels: 25% IRR across 247 outcomes (1997 to 2022)
- Most U.S. accredited investors have not participated in private securities offerings.
- Jacki Zehner: “Engaging more women in investing could unlock trillions in new capital and increase global wealth.”